Case Study: Legal Aid Chicago achieves higher donor engagement with OneCause

Laf Chicago - Customer Case Study

Legal Aid Chicago, a nonprofit focused on providing equal access to justice for people living below the poverty line, needed an easy and cost-effective way to add technology to its fundraising events. Working with OneCause, the organization first used DIY mobile bidding and then adopted OneCause Text2Give® for its annual luncheon to engage a broader mix of donors.

OneCause implemented Text2Give®, allowing guests to donate from their smartphones through a simple text-to-give appeal with a live scoreboard. The result was a fundraising win: Legal Aid Chicago set a $10,000 goal and exceeded expectations, tripled the number of donors from 27 to 76, and achieved an average gift of $148.

Laf Chicago

Karianna Simpkins

External Relations Coordinator