Case Study: Camelot Therapeutic Horsemanship achieves 137% year-over-year proceeds growth with OneCause

How Camelot Open House Moved Virtual with Smashing Results

Camelot Therapeutic Horsemanship needed to quickly turn its annual spring fundraiser, Hooves & Heroes Open House, into a virtual event during COVID-19 so it could keep funding its programs for children and adults with disabilities. Using OneCause, the team reworked the event into an online experience with auctions, an appeal, and a Chain of Hearts campaign while preserving the mission and event spirit.

OneCause helped Camelot launch a streamlined virtual fundraising program with sponsor packages, videos, social media, email outreach, and a giving center to engage supporters online. The first virtual event delivered strong results: 184 supporters, 427 bids, 47 online donations, an average gift of $405, and 137% year-over-year proceeds growth.

Camelot Therapeutic Horsemanship

Sasha Graham

Events & Publicity Director