Case Study: Des Moines Christian School raises $405,000 and boosts donor engagement with OneCause Ambassador Fundraising

How Ambassador Fundraising™ Catapulted Des Moines Christian School into Engagement

Des Moines Christian School, a K–12 institution in central Iowa, faced the challenge of expanding fundraising beyond its core donor base to support new programming. Having previously used OneCause’s mobile bidding for their gala, the advancement team turned to OneCause again after a webinar and decided to pilot Ambassador Fundraising and peer-to-peer tools to reenergize their True Blue Gala and reach donors beyond their region.

Using OneCause’s Ambassador Fundraising platform and mobile bidding, the school recruited five ambassador couples with targeted goals, matching gifts, and social-media challenges; in 30 days the ambassadors raised more than $105,000. The momentum carried into the gala, where Des Moines Christian School ultimately raised $405,000—$155,000 over their $250,000 goal—demonstrating OneCause’s measurable impact on engagement and net fundraising.

Des Moines Christian School

Kristin Phillips

Director of Annual Giving