Case Study: Zeno Health improves inventory availability and reduces lost sales with Onebeat

Optimizing Inventory and Demand Synchronization in Pharma Retail

Zeno Health, a rapidly growing pharmacy chain and India's largest private generics company, faced significant challenges in inventory planning. Their existing systems struggled with dynamic demand, leading to stockouts and lost sales. They sought a solution to synchronize their processes with real-time customer demand and integrate their specific business policies, prompting them to partner with vendor Onebeat.

Onebeat implemented its dynamic replenishment model to generate smart, daily replenishment orders for Zeno Health's stores. This solution helped the company react faster to demand, reduce excess inventory, and achieve optimal stock levels. The results were significant: Zeno Health saw a 10% decrease in store shortages, a 25% reduction in lost sales from out-of-stock items, and an 8% increase in in-store sales, demonstrating a major improvement in assortment strength and product availability.

Zeno Health

Vijay Pratap

Head of Data Science