Case Study: Spear Technologies breaks through cold outreach barriers with OneAway lead generation automation

How Our Lead Generation Service Helped Spear Technologies Break Through in Challenging Industries

Spear Technologies, a software development agency, struggled with ineffective lead generation that resulted in embarrassing outreach mistakes, such as accidentally contacting current or past partners. Their efforts were hindered by the difficulty of breaking the initial cold outreach barrier, especially in challenging industries like healthcare.

OneAway implemented a solution using advanced automation, strategic targeting via Clay's data, and AI-enhanced outreach. This approach prevented embarrassing mistakes and successfully broke through the initial contact barrier. As a result, Spear Technologies saw a 3x improvement in reply rates and outperformed their previous methods by 2-3x, successfully generating leads in the healthcare sector.

Spear Technologies

Matthew Mozafari

President and founder