Case Study: WAE launches Elysia and drives global B2B awareness with The One Off

WAE launches Elysia with The One Off, gaining 2,000 LinkedIn followers in 3 months

Williams Advanced Engineered (WAE) needed a launch partner for its new B2B venture, Elysia, a next-generation battery intelligence company. Their challenge was to create a digital marketing infrastructure and execute a premium brand launch campaign to build awareness and generate leads within a complex, high-value global industry. They selected The One Off as their vendor to manage this campaign activation.

The One Off developed an integrated launch framework, which included a website, creative suite, and content production, all designed with a premium aesthetic to captivate the target audience. The solution successfully established Elysia as a credible new market force, attracting over 2,000 high-value LinkedIn followers and achieving engagement from 100% of identified key prospect companies within the first three months. The One Off's programme also provided a robust analytics infrastructure to support sustained lead generation and business development.

Williams Advanced Engineered (wae)