Case Study: Sports Direct Elevates Retail Experience with The One Off

Sports Direct elevates 2 million sqft of retail space with The One Off

The One Off partnered with the retail giant Sports Direct to revolutionize its store experience for a brand-savvy audience. The challenge was to elevate the global retail strategy to improve efficiency, strengthen brand perception, and enhance the customer experience across a vast estate.

The solution implemented by The One Off was a fully connected, BIM-led design and supply chain strategy. This involved scanning buildings, then developing, manufacturing, and implementing the new design. The result was a greatly improved overall brand experience that aligned store design with business operations. The One Off successfully planned over two million square feet of retail space, consistently improving the efficiency of the store design and layout with the customer at its heart.

Sports Direct