Case Study: NOS creates a bold new retail experience with The One Off

NOS rolls out bold new retail concept across 150 stores with The One Off

NOS, a major TV and mobile service provider in Portugal formed from a merger, faced the challenge of creating a new, scalable retail store concept to serve its existing base and attract new customers. They partnered with retail design agency The One Off to design and roll out this new brand home.

The One Off developed a captivating store experience based on the brand's values, utilizing prototypes, a mock store, and projection mapping. This re-imagined customer service model placed customer needs at the center and allowed staff to work more effectively. The solution was successfully rolled out to over 150 stores across Portugal.

NOS