Case Study: National Trust improves visitor flow and sales with The One Off's heritage-led hospitality design

National Trust boosts visitor flow and sales with The One Off at Calke Abbey

The One Off partnered with the National Trust to address a challenge at the historic Calke Abbey estate. The project involved refreshing the on-site café, restaurant, and ticket office to improve the visitor experience and commercial performance while honoring the property's heritage.

The solution involved creating heritage-led spaces using materials like English Oak from the estate and a thematic design to tell Calke Abbey's story. The One Off's work resulted in an enhanced catering offering, improved customer flow, reduced dwell time, increased sales, and helped recruit new National Trust members.

National Trust