Case Study: Hape scales DTC growth across five European markets with The One Off

Hape achieves 10x ROAS with The One Off across five European markets

The toy manufacturer Hape faced the challenge of transforming its business from a wholesale model to a direct-to-consumer operation across five European markets. They enlisted The One Off to help reach, engage, and convert customers directly through digital channels.

The One Off designed an end-to-end digital presence, establishing an analytics framework and launching media performance activation. This included a proprietary gift-finder tool and a revamped Amazon store. The solution delivered exceptional results for Hape, generating a 10x return on ad spend during peak periods and achieving a sustained 3x return within the first year.

Hape