The One Off
196 Case Studies
A The One Off Case Study
The One Off was approached by the start-up estate agency Curran Birds & Co to develop a brand identity. The challenge was to define a unique position and create a distinctive identity that would stand out in a crowded market against both national brands and established local competitors.
The solution from The One Off involved collaborative workshops and strategic brand planning, which shaped the agency's core values into a flexible, values-led visual system. The result was a versatile and cohesive typographic brand identity with a modern and welcoming presence, complemented by a curated color palette. This gave the new company a distinctive and unmistakable brand mark.