Case Study: CCF energises staff and brings its brand vision to life with One Agency

CCF brings 20:20 vision to life with One Agency in 2020

CCF, a UK-based distributor of insulation and interior building products owned by Travis Perkins, wanted to celebrate a successful year and communicate its future objectives to staff in a way that was far from a typical corporate conference. The challenge was to bring a potentially dry event to life and build on its 'Completely Customer Focused' initiative. They engaged the vendor OneAgency for corporate event planning and support.

OneAgency developed a fully immersive "20:20 Vision" theme for the event. The solution included comprehensive branding, on-brand 3D glasses for delegates to reveal hidden messages, transformed event spaces with custom graphics, and produced slick video content. The event was a success, leaving staff energized with a clearer understanding of the business's market position and future direction.

CCF