Case Study: Hard Numbers achieves 50% reduction in manual research time and 50%+ pitch conversion with Onclusive

Hard Numbers' Blueprint for Tech PR Excellence with Onclusive Planner

Hard Numbers, a performance-driven B2B tech PR agency, needed to cut manual research time, better track future events and opportunities, manage media relationships more effectively, and demonstrate clear ROI while maintaining high pitch conversion rates. To solve these challenges they adopted Onclusive’s media intelligence product, Onclusive Planner, to support strategic planning across pitches, awards, newsjacking and campaign timing.

Using Onclusive Planner’s 250,000+ future events database, smart filters and collaboration features, Hard Numbers shifted to proactive, data-driven PR planning—exporting structured client plans and tracking outcomes in real time. The Onclusive-powered approach generated 135+ media opportunities, secured coverage in 100+ outlets, sustained a 50%+ pitch conversion rate and cut manual research time by 50%, delivering clearer ROI and stronger client relationships.

Hard Numbers

Darryl Sparey

Co-Founder and Managing Director