Case Study: Monks achieves 2x higher CTV conversions with OnAudience AI Audiences

Monks drives 2x higher CTV conversions with OnAudience Ltd

The customer, Monks, an advertising agency, faced the challenge of supporting a CTV awareness campaign in Germany and improving its conversion quality. They partnered with the vendor OnAudience Ltd and used its AI Audiences solution to address this.

OnAudience Ltd implemented its AI Audiences to build custom CTV audience segments from the campaign brief. This solution drove a 2x higher conversion rate compared to the campaign average and delivered strong performance against third-party and native audience benchmarks.

Monks