Case Study: Meralco accelerates app innovation with On-Off Group's Design Sprint

Meralco builds a customer-tested app prototype in 1 week with On-Off Group

Meralco, the largest electric distribution company in the Philippines, partnered with On-Off Group to address challenges in its product development process. The company sought to improve how customers track energy usage and manage costs but faced hurdles with slow development cycles, difficult cross-functional collaboration, and data that was hard for users to access and interpret.

On-Off Group facilitated a 5-day Design Sprint for Meralco, utilizing Design Thinking and UX methods. This structured process moved the team from problem definition to a high-fidelity, functional app prototype, which was then validated with real customer feedback. The solution delivered a validated app concept that customers loved, reported potential for changing energy-saving habits, and built the internal team's capability in design-led innovation.

Meralco