Case Study: Du & Berry creates a high-performance luxury Shopify store with Omnycode

Du & Berry passes Core Web Vitals with Omnycode on Shopify

Omnycode partnered with Du & Berry, a unique New York City fashion brand, to build a high-performance luxury store on Shopify. The challenge was to create a visually rich online presence that showcased high-resolution photography and clear brand storytelling while still maintaining top-tier website speed and passing Core Web Vitals standards.

To solve this, Omnycode developed a bespoke Shopify storefront with custom-designed pages and advanced functionality. The solution successfully balanced the heavy use of visuals with performance optimization, resulting in a seamless user experience that met Core Web Vitals. Omnycode also set up email marketing flows and launched Google Ads campaigns for the newly created brand.

Du & Berry