Case Study: VANHA Digital Drives 35% of Revenue with Omnisend

How VANHA Digital helped its client to generate 35% of total revenue through Omnisend

VANHA Digital is a Cape Town-based performance marketing agency that helps brands scale online through paid media, email, branding, and design. As email marketing became a key part of its retention strategy, the agency needed an easy-to-use, versatile ESP that could support both data and creative teams across a growing client base.

Using Omnisend, VANHA Digital built automated email flows, A/B tested pop-ups and visibility rules, and improved deliverability and campaign content for a sneaker brand client. The result was email revenue reaching over 35% of total revenue, with the brand generating 600+ orders per month from email alone, showing the impact of Omnisend on growth and retention.

VANHA Digital

Theo Van Wyk

Co-founder