Case Study: Enflow Digital achieves $28,371+ in sales with Omnisend

How Enflow Digital uses loyalty point reminders to boost sales

Enflow Digital, an Omnisend email marketing agency, helped a B2C ecommerce brand in the Toys & Hobby industry re-engage loyal customers who hadn’t shopped in a while. Using Omnisend and its integration with Smile.io, the challenge was to turn dormant loyalty members into active buyers with timely, personalized reminders tied to their points balance.

Omnisend and Enflow Digital built an automated loyalty reminder workflow that sent emails 45 days after a customer’s last purchase, personalized with each contact’s loyalty points and reward progress. The campaign reached 4,285 contacts, achieved a 69.87% open rate and 12.23% click rate, and generated more than $28,371 in sales over five months.

Enflow Digital