Case Study: Byte Digital turns email into a major revenue channel with Omnisend

Byte Digital drives $600K in Omnisend revenue with 68% from automations

Byte Digital, a Shopify-focused agency based in Istanbul, recognized that email marketing was a seriously overlooked channel for ecommerce brands in Turkey. Their challenge was to build a structured and automated email marketing system for their clients without a cumbersome tool that would slow down their team's workflow. They turned to the vendor Omnisend for its email marketing and automation platform.

Using Omnisend's no-code builder and visual automation editor, Byte Digital implemented sophisticated segmentation and automated lifecycle flows for a client. The solution delivered exceptional results, driving ₺26.2M (approximately $600K) in revenue attributed to Omnisend-powered messages. A significant 68% of that revenue came from automated workflows, demonstrating the powerful impact of the solution built with Omnisend.

Byte Digital