Case Study: PrimaryBid builds modern embedded analytics in under a week with Omni

How PrimaryBid built a modern data product in under a week

The customer, PrimaryBid, a company that democratizes access to public market investing, needed to build a modern, embedded analytics product for its platform without committing excessive front-end engineering resources. Their challenge was to provide customers with a governed and secure solution that offered a superior user experience, which their existing Looker implementation could not meet. They turned to the vendor, Omni, for its business intelligence and embedded analytics platform.

Omni provided a solution that enabled PrimaryBid's small team to build the first iteration of their external analytics product in under one week. The implementation allowed PrimaryBid to quickly offer its customers real-time, personalized dashboards for tracking fundraisings, creating a significant competitive advantage. For internal use, Omni increased data access company-wide with its intuitive interface. The vendor's responsive support and flexible platform empowered PrimaryBid to deliver a powerful and exceptional data experience for both its customers and internal stakeholders.

PrimaryBid

Jonny Dungay

Analytics and BI Lead