Case Study: SweepSouth achieves 6.68x ROAS and 156% sales growth with Omneky

SweepSouth boosts sales 156% in 4 weeks with Omneky

SweepSouth, a South African company connecting homeowners with domestic workers via an app, faced the challenge of reaching more target consumers to support their employees, a need intensified by the COVID-19 pandemic. They partnered with the vendor Omneky to improve their digital marketing efforts and scale their growth.

Omneky implemented its AI-driven platform to generate and optimize Facebook and Instagram ads for SweepSouth. The solution produced relevant content, such as imagery of clean household interiors, which eliminated guesswork from the advertising process. As a result, Omneky helped SweepSouth achieve a 6.68x return on ad spend and a 156% increase in sales after just four weeks.

SweepSouth