Case Study: QiDZ boosts app installs with Omneky

QiDZ increases app installs 171x with Omneky

QiDZ, an app founded by parents to help families discover child-friendly activities and deals, sought to affordably reach new customers in Riyadh, Saudi Arabia. They hired the vendor Omneky to manage this expansion and improve their digital advertising effectiveness.

Omneky implemented its AI-powered platform to generate and optimize ad campaigns. The solution analyzed audience data to create effective copy, images, and calls-to-action, which eliminated guesswork. The results were significant, including a 236% increased reach, a 76% decrease in cost per impression, and an 88% decrease in cost per app install. Omneky's campaigns dramatically increased app installs for QiDZ across its target markets.

QiDZ