Case Study: Nelo achieves 67% lower app install costs with Omneky

Nelo - Customer Case Study

Nelo, a Mexico-based consumer payment solution company, was growing quickly after its seed round and needed to dramatically increase customer acquisition on Facebook. But with mixed results from past campaigns and the iOS 14 changes creating additional challenges for app-based advertising, Nelo turned to Omneky for help with digital advertising and creative optimization.

Omneky used its AI-powered creation and analysis platform, along with hands-on account management and design support, to optimize copy, creative, and audience targeting through dynamic ad testing. In just 6 weeks, Omneky helped Nelo decrease cost per app install by 67% and increase app installs by 16.4x.

Nelo