Case Study: Modern Crew boosts ROAS and lowers cost per purchase with Omneky

Modern Crew increases ROAS by 123% in 4 weeks with Omneky

Modern Crew, an India-based men's underwear brand, sought to move beyond stagnancy in its market by creating high-quality, affordable products. To grow their business and delight customers with innovative offerings, they needed effective digital marketing. They partnered with Omneky to implement its AI-driven advertising technology and take the guesswork out of their campaigns.

Omneky's solution used sophisticated AI to generate and analyze personalized ads at scale. The technology created numerous ad variants, tested them, and selected the most effective ones, learning and improving from weekly performance data. As a result, Omneky helped Modern Crew profitably increase its advertising budget by 73%, decrease its cost per purchase by 15.2%, and increase its average return on ad spend by 123% within just four weeks.

Modern Crew