Case Study: Modern Crew boosts ROAS and lowers cost per purchase with Omneky

Modern Crew - Customer Case Study

Modern Crew, an India-based men’s underwear brand focused on premium design at affordable prices, wanted a more effective way to market its products and grow beyond the stagnating underwear category. To remove the guesswork from digital advertising, the company partnered with Omneky and its AI-powered personalized ad creation platform.

Omneky used its AI technology to generate and optimize ad copy and visuals, test creative in market, and continuously improve performance based on results. In just four weeks, Modern Crew increased budget by 73%, boosted average return on ad spend by 123%, and decreased cost per purchase by 15.2% compared with the month before working with Omneky.

Modern Crew