Case Study: Life Enhancement achieves higher engagement and ROAS with Omneky

Life Enhancement lifts CTR to 2.24% with Omneky

Life Enhancement, a pioneer in nutritional supplements, partnered with Omneky to launch two new products. Their challenge was to build awareness and drive conversions in a competitive market with limited creative assets, as their initial campaigns suffered from flat engagement and volatile ROAS with click-through rates below 1%.

Omneky developed data-driven creatives and implemented targeted audience testing for the new product lines. Through continuous optimization, they significantly improved performance. The results for Life Enhancement included an increase in CTR to over 1.2%, a rise in weekly purchases to 7-8, and an improved ROAS of 1.34-2.27x, making the new products their top-selling SKUs from Meta campaigns.

Life Enhancement