Case Study: Carnival achieves higher conversions and a seamless checkout experience with Omise

Carnival - Customer Case Study

Carnival, a Thai sneaker and street-fashion retailer, wanted to scale from a Facebook-and-phone-based operation into a proper e-commerce business. As their product range and customer base grew, answering messages manually and checking inventory in real time became difficult, and the company needed a website that could support 24/7 shopping, clear stock visibility, and a smoother checkout experience. Carnival used Omise for card payments and tokenization.

Omise implemented an integrated on-site payment gateway that kept customers on Carnival’s website through checkout and securely processed credit and debit card data via tokenization. The result was a more seamless and trustworthy shopping journey, reduced admin work, and higher conversions, with more customers switching from bank transfers to card payments. According to Carnival, the smoother payment experience also improved the professionalism and credibility of the brand.

Carnival

Anupong Kuttikul

Founder