Case Study: GE Credit Union achieves lower print and mail costs with OMI Statement2web

General Electric Credit Union’s Digital experience with Statement2web

General Electric Credit Union, a regional financial institution, was struggling with outdated software that lacked the flexibility and audience targeting capabilities needed for effective member engagement and marketing campaigns. To address this challenge, they partnered with vendor OMI to implement the Statement2web solution.

OMI's Statement2web platform provided an all-in-one system for e-statements and marketing, offering advanced targeting and a user-friendly interface. The implementation was a success, resulting in a 54% reduction in print and mail costs, a 15% increase in electronic adoption, and enabled 100% advanced campaign targeting across the credit union's branches for much improved member engagement.

General Electric Credit Union

Audra Wilder

Vice President of Marketing