Case Study: Small and medium-sized businesses achieve more qualified leads with OMG National Facebook Ads

Small and Medium-sized Businesses boosts leads with OMG National’s $600/month Facebook Ads

The customer, a small business offering helicopter sightseeing tours and flight school, faced the challenge of generating qualified leads with a limited monthly ad spend of $600. Their goal was to promote their services to tourists and prospective students while navigating seasonal fluctuations in their Northeast location. They partnered with vendor OMG National to utilize their Facebook Ads service.

OMG National implemented a solution focused on experimentation and optimization, testing various targeted and retargeted audiences alongside creative A/B testing of photos and videos for special events. The results were a steady monthly increase in clicks and a declining cost per result. The client was very pleased, successfully booking many of the leads generated by the campaign executed by OMG National.