Case Study: Mr. Sandless achieves more qualified leads and lower wasted spend with OMG National's Google Calls Advisor

A OMG National Case Study

Preview of the Mr. Sandless Case Study

Mr. Sandless generates 145+ leads with OMG National

The customer, Mr. Sandless, a Vancouver-based floor refinishing business with nearly 20 years of operation, sought the expertise of vendor OMG National. Their challenge was effectively navigating Google's advertising landscape after previous marketing partners had failed to deploy Google Ads successfully, resulting in wasted spend.

OMG National implemented its Google Calls Advisor product, which combined Local Services Ads for paid lead generation with strategic optimization of the Google Business Profile for organic growth. The solution provided consistent account maintenance and a proprietary bid methodology. The results for Mr. Sandless were over 145 paid leads, averaging about 16 jobs per month, and the recovery of approximately $2,000 in previously wasted ad spend.


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