Case Study: Ping Identity achieves 60% lower cost of sale with Ombud

Ping Identity reduces cost of sale by 60% with Ombud

Ping Identity, a provider of identity security software, faced significant challenges with its response management process for security assessments and RFPs. With no centralized content collaboration, the process was redundant and time-consuming, diverting sales teams from closing deals. This inefficiency meant they only had enough capacity to respond to half of the requests they received. They implemented Ombud's content management and collaboration solutions to address these issues.

Using Ombud provided Ping Identity with a single source of truth for all response content, enabling seamless team collaboration. The results were substantial: the company cut its RFP response times in half and achieved a 60% reduction in the cost of sale. Furthermore, Ombud's intuitive platform doubled their resource capacity, improved overall quality, and streamlined employee onboarding, allowing new hires to respond to RFPs in their first week.

Ping Identity