Case Study: Hawaiian Travel Brand achieves 185+ million media impressions with O'Malley Hansen Communications

Hawaiian Travel Brand earns 185+ million impressions with O'Malley Hansen Communications

A Hawaiian travel brand engaged O’Malley Hansen Communications to educate high-net-worth consumers about a new offering through an integrated marketing approach.

O’Malley Hansen Communications executed a multi-day influencer trip on two islands, managing 14 high-profile media and influencers. The solution included curated activities and luxury accommodations to bring the brand to life. The campaign generated 267 media mentions, over 185 million media impressions, 722 social posts, and over 8.3 million social media impressions, while building lasting relationships with top travel influencers.