Case Study: Landings Real Estate Group boosts Google Ads conversions by 115% with Ollo Metrics

Landings Real Estate Group increases Google Ads conversions by 115% with Ollo Metrics

Landings Real Estate Group, a private real estate firm managing multi-family properties, faced the challenge of efficiently reaching full occupancy across its nine apartment communities amidst the difficulties of the Covid-19 pandemic. They partnered with the digital marketing agency Ollo Metrics to implement a strategy focused on Google Search Ads to capture potential renters.

Ollo Metrics solved this by setting up advanced tracking, continuously optimizing campaigns on a property-by-property basis, and performing creative A/B testing. The results delivered by Ollo Metrics were significant, including a 115% increase in conversions, a 36% decrease in cost per conversion, and an 88% increase in overall Return on Ad Spend.

Landings Real Estate Group