Case Study: RREAF Holdings Refreshes Brand and Website with The Old State

Rreaf Holdings refreshes its brand and property website with The Old State

RREAF Holdings, a commercial real estate company based in Dallas, Texas, faced the challenge of updating its well-known but outdated brand and web presence to better reflect its industry stature. They engaged The Old State for a comprehensive branding and website redesign project to elevate their digital footprint.

The Old State developed a fresh branding strategy and a custom website redesign for RREAF Holdings. The solution included an updated main logo, a secondary shark logo symbolizing tenacity, and a new website featuring a property search tool with a map and a media section. The results were a modernized, strong brand identity and an enhanced website that reinforced the company's powerful market position. The Old State successfully delivered a solution that communicated RREAF's established expertise with a renewed ferocity.

Rreaf Holdings