Case Study: Crown Exploration modernizes investor marketing with The Old State

Crown Exploration modernizes its brand after 25 years and 200+ wells with The Old State

Crown Exploration, a trusted independent oil and gas company, faced the challenge of updating its outdated website and marketing strategy to better communicate with accredited investors online. For its 25th anniversary, the company sought to modernize its digital presence without sacrificing its hard-earned reputation for reliability. They partnered with The Old State for a comprehensive solution.

The Old State executed a complete website redesign and developed a targeted inbound marketing and paid search program. The new site provided a modern platform with easy-to-digest content and seamless access to investor resources. The marketing strategy was tailored to two distinct investor personas. The Old State's work successfully enabled Crown Exploration to communicate more clearly and effectively with its audience through its optimized digital platform.

Crown Exploration