Case Study: Coats Homes refreshes its timeless brand with The Old State

Coats Homes refreshes its brand after 50 years with The Old State

Coats Homes, a builder of unique and beautiful homes in Dallas for 50 years, approached The Old State with the challenge of updating their brand. They needed a new identity that honored their long-standing tradition while also appealing to the next generation of high-end clientele.

The Old State worked closely with the Coats Homes team to create a timeless brand identity that reflected the company's quality and values. The solution included comprehensive brand standards, business collateral, and yard signs, ensuring the new look would last for generations.

Coats Homes