Case Study: Stella & Dot achieves 2.4X higher conversions and 30% of sales from UGC with Olapic

Stella and Dot - Customer Case Study

Stella & Dot, a San Francisco–based social-selling jewelry and accessories company that creates flexible entrepreneurial opportunities for women, found its in-house consumer-generated gallery lacked the reporting and product-tagging capabilities needed to drive sales and measure impact.

They implemented Olapic’s visual marketing platform to create a customer gallery, tag multiple products per image, and link UGC to product pages, promoted via a homepage banner. The result: shoppers who interacted with UGC were 2.4× more likely to convert, the top gallery saw a 32% engagement rate, and 30% of sales were attributed to shoppers engaging with Olapic-powered galleries.

Stella and Dot

Dana Bloom

VP Global ECommerce and Customer Loyalty