Case Study: PGA of America secures identity and AI innovation with Okta and Auth0

PGA of America secures 30,000+ members and fans with Okta

The PGA of America, an association of golf professionals, faced a challenge with fragmented identity systems that managed its workforce and members separately. This led to user login fatigue and a significant administrative burden on IT teams. To modernize its security and support its digital growth, the organization partnered with identity vendor Okta to implement a unified identity platform.

Okta provided a solution using its Workforce Identity and Auth0 products to centralize access for employees, members, and fans. This eliminated passwords for returning users and drastically reduced failed login rates. The unified platform also enabled the secure deployment of autonomous AI agents, governed by Okta, to enhance both employee productivity and member experiences. As a result, the PGA of America streamlined operations, improved security, and gained a foundation for safe innovation.

PGA of America