Case Study: The Collagen Co achieves 20x ROI and a 9.7% referral conversion rate with Okendo Referrals

Why The Collagen Co. Switched to Okendo Referrals from Yotpo Highly Customizable and Easy-to-Use Platform

The Collagen Co. partnered with Okendo after rising customer acquisition costs made it harder to grow through paid channels alone. The brand wanted a better way to activate its loyal customers as advocates, and its previous experience with Yotpo had created more problems than solutions.

Using Okendo Referrals, The Collagen Co. launched a highly customizable, easy-to-use referral program with a 20-minute setup and $25 rewards for both customers and friends. The Okendo solution drove a 9.7% referral conversion rate and delivered 20x ROI in the first 90 days, with the team seeing strong results almost immediately.

The Collagen Co

Nicole Mitrov

Digital Content Manager