Case Study: Dreamland Baby Boosts Conversions and Revenue with Okendo

Why Dreamland Baby Switched to Okendo from Octane AI Smooth User Interface and Increased Customer Engagement

Dreamland Baby, a baby sleep brand, needed a better way to help shoppers quickly choose the right size for products like the Dream Weighted Sleep Sack. The team also wanted to guide customers beyond a single product and help them discover more of the brand’s sleep solutions, so they turned to Okendo for quizzes and reviews.

With Okendo Quizzes and Okendo Reviews, Dreamland Baby created a smooth, integrated experience that personalized product recommendations, supported Klaviyo segmentation, and surfaced customer feedback to improve products and build community. The impact was strong: Okendo drove $100,000 in additional revenue in 30 days, delivered a 52.5x ROI, and achieved a 16% quiz conversion rate.

Dreamland Baby

Mike Woodland

Vice President of Ecommerce