Case Study: Reid Cycles boosts brand advocacy and referral conversions with Okendo

How Reid Cycles Boosts Brand Advocacy with Okendo

Reid Cycles, an Australian bike retailer, wanted to give its high-AOV, discount- and research-driven customers an extra reason to buy while keeping its tech stack streamlined. The company was already using Okendo Reviews and looked to Okendo for a referral solution that could build on its positive review experience and simplify workflows.

With Okendo Referrals, Reid Cycles set up a program that rewarded both the customer and their referred friend with a $20 incentive when the friend spent $100. By consolidating Reviews and Referrals into one platform, Okendo helped Reid Cycles generate a 25.6% referral conversion rate and deliver a 14.4x ROI.

Reid Cycles

Daniel McAllister

Ecommerce Manager