Case Study: Pillow Cube drives loyalty and engagement with Okendo

How Pillow Cube Drives Loyalty and Engagement with Okendo

Pillow Cube, a home bedding brand serving side sleepers, needed a better way to guide shoppers to the right pillow and wanted to replace three separate tools for quizzes, reviews, and referrals. The team was also looking for a reviews provider that offered more than one product, and chose Okendo to consolidate its customer experience stack.

With Okendo’s Quizzes, Reviews, and Referrals in one platform, Pillow Cube centralized customer data, personalized the shopping journey, and used zero-party insights to inform product decisions, pricing, and promotions. Okendo helped Pillow Cube reduce return rates, import reviews from a previous provider, and achieve a 27x ROI, while improving customer engagement and loyalty.

Pillow Cube

Lane Olson

Marketing Director