Case Study: University of Mississippi transforms its website with OHO Interactive

University of Mississippi centralizes 350+ subdomains with OHO Interactive

OHO Interactive partnered with the University of Mississippi to address a highly decentralized web presence and the challenge of bringing a new brand identity to life online. The university needed to revamp its site architecture, implement a sustainable content strategy, and establish a new governance model for its hundreds of subdomains.

The solution implemented by OHO included comprehensive user research, a design system to elevate the university's brand, and a new site built on Cascade CMS. OHO created features to better communicate the student experience and the value of an Ole Miss education. The result was a transformed, cohesive digital experience with streamlined governance and a centralized CMS to better meet the university's publishing and personalization needs.

University of Mississippi