OgilvyOne Worldwide
25 Case Studies
A OgilvyOne Worldwide Case Study
OgilvyOne Worldwide partnered with a footwear retail chain that sought to enhance its existing transactional loyalty program. The client's challenge was to make the program more rewarding and easier to use, with the ultimate goal of boosting both customer loyalty and sales for its over 10 million members.
The solution developed by OgilvyOne was a mobile app to fill a gap in the market, transforming the program by delivering incentives and personalized product information. This initiative rapidly exceeded goals, resulting in over a million downloads within a year and driving more than $55 million in revenue for the client.
Footwear Retail Chain