Case Study: Fridge-to-Go achieves 3-4% savings and smoother international cash flow with OFX

How one retailer said ‘sayonara’ to being treated like a number

Fridge-to-Go, a retailer of insulated cooler bags founded by Noelle Sadinsky, faced challenges with international payments after expanding its online sales overseas via Fulfillment by Amazon (FBA). The founder was frustrated with her previous foreign exchange service, where she felt treated like a number and experienced delays in fund transfers, which hampered her cash flow and profitability. She sought a more reliable and service-oriented partner and turned to OFX.

By partnering with OFX, Fridge-to-Go gained a seamless and responsive service for managing its international finances. OFX provided quick setup for foreign currency accounts and clear instructions, allowing the business to hold funds for a better exchange rate. This solution provided the company with greater control and smarter cash flow management. The measurable result was a significant 3-4% savings on exchange rates compared to their previous method, directly increasing their profit margins on international sales.

Fridge-to-Go

Noelle Sadinsky

Founder