OFX
51 Case Studies
A OFX Case Study
GetBacktoBasix, a retailer of specialized cooler bags, faced challenges when expanding its online sales overseas. The founder, Noelle Sadinsky, was frustrated by her previous foreign exchange service where she felt treated like a number and experienced delays with fund transfers. She partnered with OFX to find a better solution for managing her international revenue.
OFX provided a seamless account setup process and responsive service, enabling GetBacktoBasix to quickly establish a Canadian account. The solution offered significant savings of 3-4% on exchange rates compared to using Amazon's service. This provided the business with better cash flow, more control over its finances, and the flexibility to hold funds for a more favorable rate.