Case Study: Hotic expands global reach and reduces licensing costs with Office 365

Turkish shoemaker expands global reach, reduces licensing costs with enterprise-grade solution

Hotic, a 150‑employee shoemaker based in Istanbul, needed to modernize IT to support growth and international expansion. The company lacked centralized device and license management, which burdened its small IT team, and required stronger security, compliance for cross‑border data, and mobile‑worker support—all while keeping licensing costs under control.

Hotic implemented Microsoft 365 Business (combining Office 365, Windows 10, and centralized management/security) with partner PeakUp, gaining automated updates, consistent security configurations, and a simple management console. The move reduced licensing complexity and costs, improved compliance and visibility into license use, enabled Power BI analytics for better reporting, and positioned Hotic to expand into new markets and pursue advanced cloud projects.

Hotic

Alp Olgaç

International Sales and Operations Director