Case Study: Ghim Li achieves faster response times and lower travel costs with Microsoft Office 365

Textiles Co. Cuts Travel & Phone Costs, Speeds Time-to-Market with Cloud Conferencing

Ghim Li, a Singapore-based textile and apparel company, needed a faster way for trans-national design and production teams to collaborate. Traditional voice-only conferencing was costly and inefficient, forcing international material couriering and frequent travel, while international audio calls could cost over S$300 each. The company turned to Office 365, using Microsoft Lync as part of a hybrid cloud and on-premise communications setup.

Office 365 implemented a single global telephony and audio-video conferencing platform integrated with Microsoft Exchange, letting employees see colleague availability and start voice or video calls with one click. The result was stronger collaboration and faster response times, with Ghim Li saving about S$50,000 annually in travel and time costs, and expecting additional savings of up to S$10,000 per overseas office each year as PBXs are phased out.

Ghim Li

Timothy Ngui

Chief Information Officer