Case Study: NASCAR achieves cloud-based productivity and streamlined event logistics with Office 365

NASCAR Drives Cloud-Based Efficiencies to Win Productivity Race

NASCAR, one of the world’s premier motorsports organizations, faces enormous logistical complexity staging hundreds of events each year across dozens of venues, coordinating more than 200 employees, contractors, and vendors. The challenge was delivering real‑time coordination between office and field teams—avoiding versioned spreadsheets, VPN barriers, and slow communications—so productions could run smoothly on tight, rapidly changing timelines.

NASCAR adopted Microsoft Office 365 with SharePoint Online to build its Inside Track intranet and the @Track site, plus PowerApps and mobile access for field crews. Centralized tools like the Operations Workbook and Personnel Grid enable coauthoring (up to 15 people at once), faster billing, and on‑the‑spot updates via mobile apps and Skype/Surface Hub meetings. The result: faster, more efficient logistics, empowered field staff, smoother race productions, and measurable time savings for employees.

NASCAR

Nick Franza

Manager of Technology Development