Case Study: Hendrick Motorsports achieves faster race-day decisions and boosted team productivity with Office 365

Hendrick Motorsports uses Microsoft Teams to win productivity race

Hendrick Motorsports, a top NASCAR team that fields four cars and builds hundreds of engines each year, needed faster, more secure ways to coordinate split‑second pit decisions and complex collaboration across its 100‑acre campus and 38‑week racing season. Prior workflows were fragmented—paperwork, emails, and a partial Slack implementation made it hard to organize data, communicate in the noisy pit environment, and share sensitive information with the required security and compliance.

By adopting Microsoft Teams within Office 365, Hendrick centralized chat, real‑time data and file sharing, and integrated tools like SharePoint, OneNote, Planner, and Power BI—with mobile access and enterprise‑grade security. The result: accelerated decision‑making in the pits and wind tunnel, streamlined logistics and parts coordination, fewer meetings, faster aerodynamic testing and setup changes, and broad adoption across the organization that helps the teams compete more effectively on race day.

Hendrick Motorsports

Matthew Cochran

Manager of Information Technologies